Angelic

Why is the world so full of hatred ,
for they`ve kept price for everything tht was sacred.

The golden rays of sunlight on my eyes wakes me up from the blissful slumber..
only to realize that the world has gone down under.
Dreams are all that I can hold on ,
hoping the affair of the state changes and life would go on.

Simple were we when our need were few,
when religion , country and caste had it`s place ,at the pew.
Alas it grew from giving people hope,
to rip them off from thier life now unable to cope.

Preacher meant to spread message of Love ,
But greed sold thier heart to the Cove,
Country meant to provide shelter to the people,
only broke thier back and made them cripple.

When will thing change , Oh! God for we need you in place ,
to save the mankind from this bloody race,
humanity died long back ,human heart has turned cold ,
you will need to show how far you can go and be bold.
the creation of yours has lost it charm and shone
For Money is the new GOD ,
as the old has become obsolete and is gone...

Ache

Hearts united in pain and sorrow,

will not be seperated by joy and happiness.

Bonds that are woven in sadness

are stronger than the ties of joy and pleasure.

Love that is washed by tears

will remain eternally pure and faithful .

Ever has it been that love knows not it`s own depth

untill the hour of seperation.

Boredom

Another day gone , with nothing worth while been done.

seems like my existence has no meaning, just going on in time.

Early morning break, day begins i seek adventure,

but my the daily chore is seeping like cancer.

Relished the time i spent in my carefree days,

today the rat race has stopped the craze.

All the freinds and fellow beings whose company i stand

enjoyed the life of fun Oh Grand ...

What is left of now is back breaking work and boredom enhanced.

Lost Soul

Locked in the prison with no escape,

Keeping track of long lost days,

Where will my weary soul reside,

When there is nothing left inside..

Who will want my painful soul,

whose action made of me a fool,

Can i ever live with myself,

or in eternal darkness dwell.

Can the light of truth free me,

or all alone will i ever be.

The fate of my life is long gone,

For i have done too much wrong....

Pain

Love lost , pain survived ,

peace deviod , loneliness abundant ...

my search is futile , i feel so redundant ....

Surviving , in this Hell i bellow ,

pain within and saviour above ,

yet i see no hope or quest to survive ....

Waiting for the light to shine ,

hope the darkness ends with fear deviod.

Ad World , Mad World

Life in an Ad agency , Well i was not a kinda guy who would stick to a job for more than 2 or 3 months MAX , well i had my reasons first of all i did`nt like authority over me , telling me wht to do (see i was born with know it done it all attitude) , than there were co-workers who find me bit weird and lot of other lame reason i can go on and on , but than one fine day I got a call from my freind she said hey there`s this new agency lookin out for personnel why dont u try out ... agency never heard of any one working in agency so had no idea how`s it gonna be but than ...

i did send my C.V. and convinently forgetten about it , got a call after 2 months ( sleeping were they ), but than went for the interview in crisp cream shirt, black trousers and polished shoes.....

i was called in at 9:30 sharp in morning , the person i was suppose to meet was not to be seen ya he got delayed ( by 3 hours) ..... ya i was still waiting keeping askin the girl as reception if he is in...

She with a sympathising look would nod to a no... well than my man did walk in at 12:30 sharp, with elderly genetleman in tees with an unkempt beard and a pony tail , and shocked was i ....

But than the elderly fellow did apologize for his delay , askin me for coffee , i was so irritated i rudely said no.... he smiled asked me if i have brought my cv along , yes i did .... humph

he looked at it .. smiled again with a grand fatherly look , asked abt family and music i like , looked at the CV again, smiled again , can u join us by in a weeks time beta ......

Week is to short a notice Pa i need more time , a week or no we are loaded we need someone urgently beta he smiled again .... i took the offer

Life was toough intially , for i was literally living in the office and working till late in the night , so all old freinds disappeared , tight schedule and all the gallis from the boss but it`s worth working in an Agency , for all the fucked up late working and shit load of ass tearing work.

Than there was the casual environment jeans , dont fuck with me boss , belive me here was where i gave gallis back to my boss without fear of losing my job cause he gave a fuck as long as i proved my point and i was right and if not motherfucker get the fucking work redone was his final stand ....

Where Music can be played freely while u work ( hum a song or 2 if u want 2, group singing was appreciated , as long as it didn`t irritate the hindi listeners for thy were a few in numbers) , weekend parties was a norm to detress and meet new chick on the bloc and on the spot movie plans (free ticket`s sponsored by co.) , trekking , pubbing ahhhhhh....

and finally a place where u can sleepover you hangover for the night if you parents dont let u in the house after those too much Binge parties....

But than these were the Guyz who made the ad agencies for what it is for they were visionaries Par excellence....

Legends are what these guyz have created themselves in Ad world

1) Ajit Balakrishnan ( Rediffusion DY & R - Rediff.com)

2) Dewan Arun Nanda (Rediffussion DY& R)

3) Kersey Katrak ( The Republic)

4) Mohammed Khan (Enterprise Nexus)

5) Sam Balsara ( Madison India)

6) Piyush Pandey ( O&M)

7) Mani Aiyer ( O& M)

8) Agnello Dais ( Taproot )

These were the few renegades who changed the way the Ad agencies were run in India , Creativity bloomed ...

They had the balls to do something different , visualize , conceptualize and create an ad and hit the right spot things we could only think of appreciate when it`s done....

Salute to you guyz especially (AB) ( ajit balakrishnan worked under his tulelage) for you`ll took the path least trodden and made the only place where we MISFIT of societies for who could`nt find or stick to any other jobs for more than month , a haven to be around ,do what they want , and live freely ......
Creativity Rox and So do you`ll Guyz....

Impromptu

Now i feel the loneliness begin,

the pain and heartbreak once again.

It`s the same feeling that i`ve known ,

after parting of the freindship that has grown.

She with one tear in her eye,

he bends down and whispers a soft and loving goodbye....